Ohio Dominican University has launched a redesigned website at that incorporates numerous new features and functionality improvements designed to enhance the user experience. The project, which began in fall of 2022, was led by ODU鈥檚 Office of Marketing and Public Relations in collaboration with Modern Campus.
ODU conducted a soft launch of the new website in late April after nearly eight months of preparation that included migrating content from the previous eight-year-old site, training on the new Omni CMS, and updating content on more than 700 individual pages to ensure correct links, accurate information, enhanced visual clarity and optimal performance.
In addition to a fresh appearance, the new features a range of improvements, including:
- An enhanced mobile-responsive interface so users can easily access and navigate the website on any device, especially mobile.
- Streamlined navigation featuring drop-down menus providing users a more polished look and easier access to information and pages they are looking for, such as the university鈥檚 various admission areas.
- An upgraded search function that allows users to more easily and quickly search for relevant programs, offices, individuals and other university information.
- A more streamlined Faculty and Staff Directory that allows users to search for individuals by first name, last name, title or department.
- An improved campus event calendar that highlights various events and activities happening at Ohio Dominican, and integrates with users鈥� personal calendars.
- Faster webpage load times.
- Cloud-hosting so the website will not be impacted by future network outages.
- Enhanced accessibility tools to provide optimal user experience for all.
- Improvements related to Search Engine Optimization (SEO) to enhance the website鈥檚 ranking in search results and help the university achieve organic growth in both traffic and overall users.
鈥淲hen it comes to sharing the ODU story, whether it鈥檚 with future students who are beginning their college search, proud alumni who want to remain engaged in the life of the university, or community or corporate leaders who are interested in partnering with ODU, there鈥檚 simply no more important and effective resource than the university鈥檚 website,鈥� said Tom Brockman, ODU鈥檚 Vice President for Marketing. 鈥淲e鈥檝e gone to great lengths to ensure the new ohiodominican.edu meets users where they are, allowing them to more easily find the information they鈥檙e looking for while having the very best experience possible. This redesigned website is the result of a tremendous amount of planning, research and effort, and I look forward to the university community and general public having a chance to experience it for themselves for years to come.鈥�